Dan Cullen-Shute

Creature brings home the gold at the 2021 Effie Awards

Dan Cullen-Shute
Creature brings home the gold at the 2021 Effie Awards

The Effies exist to lead, inspire and champion the practice and practitioners of marketing effectiveness. So it is with great pride that our work for eve Sleep brought home a Gold trophy!

The awards recognise the work that most effectively solved a marketing challenge, connected with the target audience, and achieved outstanding results.

Juliet Haygarth, Managing Director, Effie UK, said: “The Gold winners this year were all in either the small budget or sustained success categories: they either got creative with limited resources, or – in line with Mark Ritson’s advice from last year’s summit – they stuck to their strategy and kept the lights on.

“We’ve never had a more diverse set of winners: the list includes everything from large financial services to scale-ups on a mission, and everything in between. The type of work is equally varied, ranging from sponsorships and event marketing to community management.”

You can see all the winners here: https://www.effie.org/press_room/431/detail